If you were to ask any person on the street today if they ever use machine learning, the answer would probably be negative. In that case, your conversation partner has no idea that this is indeed the case. Someone who asks Apple’s Siri for a weather forecast is dealing with machine learning. Google’s ever-improving search results? That’s machine learning. Less spam in your inbox? Also machine learning.
The fact that most users do not realize they are dealing with the technology is one of its most powerful aspects. The technology works unnoticed in the background and achieves results that speak for themselves.
But what can machine learning do for your business? In this whitepaper, we discuss definitions, different techniques and the opportunities that machine learning offers you and your business.